上海品茶资源

CACSI evaluation release, new energy car user satisfaction chase fuel car

Under the strong support of the country, the new energy vehicle has formed a considerable scale, how is the user experience?What are the advantages and deficiencies of new energy vehicles compared to fuel trains?With these issues, on October 12, China Quality Association released the results of the China Fuel Automotive Industry User Satisfaction Index (CACSI) evaluation, and the results of China’s new energy automotive industry user satisfaction index (NEV-CACSI) evaluation results in 2021.The reporter found that the user satisfaction with the new energy car in 2021 is flat, all 80 points (full range of 100 points).

For the first time, Southeast Asian users were evaluated, and the satisfaction was lower than that in 2002, the China Quality Association organized CACSI evaluation for 20 consecutive years, and the fuel truck was initially turned on, and the association has added NEVs for new energy vehicles since 2015.-CACSI evaluation.In addition to domestic, the association has implemented user satisfaction assessment of the international auto market since 2021, the first release of Southeast Asian car user satisfaction assessment (SEACSI) results.

It is understood that SEACSI is targeted in fuel vehicles, surveyed four countries, which are Malaysia, Indonesia, Thailand and the Philippines, and car sales in these four countries account for nearly 80% of the entire Southeast Asian region.

The results of the assessment show that the main indicators of Southeast Asian automotive user satisfaction are obviously disadvantageous than China.

2021 Southeast Asian Automobile Industry User Satisfaction Index is 76 points, 4 points lower than China.

In 2021, Southeast Asia Automobile Perceived Quality Pieces Compared to China, mainly the quality reliability satisfaction and the Chinese gap.

In terms of model preferences, Southeast Asian users are most satisfied with SUV, and the sedan satisfaction is the lowest.

In contrast, China’s sedan user satisfaction and SUV level are equivalent, all over MPV.

In terms of quality reliability evaluation, Southeast Asian users are most satisfied with the quality and reliability of the body appearance and interior, and in China, these two large system failure rates are high, and the reliability satisfaction level is also low.

In addition, the problem of failure of Southeast Asian users complained is mainly in the seat and air conditioning, which is also larger than China, and Southeast Asian users car purchase more reference car magazines, television, etc. The German brand score is high, and the independent brand competitiveness has enhanced to see the country.

The fuel car scored 80 points in 2021, an increase in the previous year, and the third time reached the highest level, the first twice is 2012 and 2019.

Li Gao Shuai, deputy secretary-general of the China Quality Association, pointed out: "Although the entire industry faces transformation change, the epidemic prevention and control is many difficult, but the fierce market competition has promoted automotive enterprises to pay more attention to quality improvement and technical upgrade. Current car products and services It is highlighted to meet the needs of user needs.

Looking around the world, China’s automotive industry satisfaction level is higher than the US (78 points) and Southeast Asia (76 points). 上海品茶论坛报告 "Specifically, the perception quality increases and complaints have fallen sharply, and it is an important reason for the improvement of satisfaction scores. Data shows that the number of hundred new cars in China in China is 94 times, which fell 5 times a year-on-year, of which the engine system decreased 3 times The air conditioner drops 2 times, the configuration and the control equipment have dropped once. The quality and reliability satisfaction satisfaction of the auto nine system is improved.

From the brand, the self-owned brand score is 78 points, and the joint venture brand is 80 points, the product quality, brand image, sales service, the perceived brand of the brand is further reduced, Geely, Chang’an, Wuli, Great Wall, SAIC, Guangzhou Automobile, Red Flag, etc. have a good reputation. During the joint venture 新阿拉爱上海地址 brand, the German brand score is 81 points, and it is flat to last year; the US brand has increased by 1 point, reaching 80 points; the Japanese brand fell by 1 point, 79 points; the Korean brand is unchanged, still 78 points.

To reduce the fault rate, pay attention to the requirements of the three or four lines of users, although the user satisfaction of the fuel car is improved, but still has a progressive space.

China Quality Association recommends the failure rate of the body appearance, interior, driving steering brake, engine, configuration, and manipulation equipment. There is an urgent need to reduce the following fault (problem): The internal odor is heavy, the tire noise is large, the wind noise is large, the engine noise is large / noise, the fuel consumption is too high, the acceleration reaction is slow / weak, the brake has an abnormal sound, 上海顶级男士保健spa paint is easy to peel off / Stain, the front wiper is not clean, there is an abnormal sound.

Xia Bin, deputy general manager of the China Quality Association, and the deputy general manager of the national excellent evaluation, pointed out that the most important problem of users complaining this year is the weight of the interior, and it is too high in fuel, which may be smart entertainment equipment. Performance design should pay attention to the performance design level of lifting seat, audio entertainment navigation system and air conditioning. Car companies urgently need to improve "Easy to regulate the regulation of rear seats", "seat material", "accepted voice intersection accurate, sensitive, high intelligence", "car inside", "mute effect", "air conditioning air purification effect" The performance design level of the elements.

In addition, the user satisfaction of this after-after-fire service service is 75 points, which is at the lowest level in nearly 15 years.

To this end, the association recommends that car companies pay attention to the needs of users of young users and three or four-line cities, using digital upgrading online service capabilities, improve the service experience of traditional links. The new energy car service is obvious, and the increase in the fault of entertainment system is compared with the fuel truck. In particular, the new energy vehicle relying on the Internet thinking and digital operational means, wearing pre-sale, sale, after-sales, Provide a better service experience to our customers. New energy automobile after-sales service satisfaction is 76 points, including 76 points in the new power of the car, and traditional car brands scored 75 points. The improvement in overall satisfaction is largely due to the continuous improvement of the quality and the decline in complaints. Data show that my country’s new energy vehicle quality reliability is significantly improved, close to the level of fuel trains.

New energy vehicles have a significant decline in hundreds of new cars, and the complaints in related issues have also declined, especially battery and charging.

In addition, compared with the oil car, new energy vehicles in power and variable speed, audio entertainment navigation, etc. Although the progress is obvious, Xia Bin pointed out that the competition in the future stock market will only be more intense than the past. Car companies need more attention to user needs and reduce complaints. This assessment data shows that the main problem with pure electric vehicle users complain is: the interior odor is heavy, the endless mileage is not normal attenuation, the tire noise is large, and the wind noise is large.

The main problem with the interrupted mixed car user complains is: the interior odor is heavy, the tire noise is large, and the steering wheel is loose. In addition, the failure rate of new energy car audio entertainment navigation systems has a continuous increase.

Pure electric car, the audio entertainment navigation system of the plug-in mixing car reached 10 times, 12 times, respectively, respectively, and 4 times respectively. "After nearly 10 years of development, my country’s new energy cars have been recognized by users. This is benefited from the continuous increase in R & D capabilities, and the long-term accumulation of core technology is steadily increasing." Xia Bin said.